Announce the New Theme of BBTF 2024

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The Minister of Tourism and Creative Economy, Sandiaga Uno encourages BBTF as a platform to promote quality and sustainable tourism, aiming to grow as the largest travel trade event in the region. He also announced the good news that Indonesia was chosen as part of the executive to design the world tourism by UNWTO. Indonesia will focus on 4.4 million employments and sustainable tourism.

This year the Minister highlighted the significant growth with the participation of BBTF and is expected to enhance the MICE sector and creative economy-based tourism and can contribute to achieving Indonesia’s tourist arrival targets for 2024.

Next year the ministry are optimistic to get more top buyers worldwide that represent the full spectrum of tourism at all levels including Tour operators, Travel agencies, Event and Tourism companies, Public institutions & organizations, Domestic and foreign MICE, and Corporates to meet the diversity of sellers from Travel and Tourism in Indonesia; Travel Bureau, Tourist attractions, Hotels and Restaurants, Health & Wellness industries, Marine Tourism, Tourism Villages and corporate travel representatives as well as regional’s new destinations. “We hope to see more participations, and we

encourage provinces all over Indonesia, regencies and associations to take the opportunity to be part of BBTF 2024.” The Minister added.
“For that reason Bali and Beyond Travel Fair (BBTF) will return for the 10th year in June 13 – 15, 2024 with the theme of ‘Exploring & Experiencing Sense of Indonesia’s Beauty’, expecting a qualified market place for global buyers to meet national and international sellers in Bali,” I Putu Winastra, the Head Committee of BBTF 2023 and Chairman of ASITA Bali chapter announced the theme for 2024 that outlined Indonesia as a whole.

“Inspired by the 10. Ten is a symbol of success and achievement associated with good luck and prosperity especially in the business sector. So, we chose the color of Gold for next year’s theme, which also represents Wisdom, Royalty, Victory and Devotion for success. Let’s face the challenges together. Being resilient and optimistic for the future of Tourism Indonesia.” Putu Winastra added.

BBTF committees extend their gratitude to the Ministry of Tourism and Creative Economy, Wonderful Indonesia, the Ministry of Foreign Affairs, the Government of Bali, Bali the Island of God, Bali Tourism Board, and DPD ASITA Bali, as well as the event sponsors; Marriott International, BICC, Westin, Qatar Airways, Hatten Wine, Tri Jeevawasa Kusuma, Akasa Kintamani Coffee, BIMC Siloam, UHA, Biznet, AVB, Eco Bike Coffee, and Proteam, Local crew, Bali Tourism Polytechnic, Darmawan & Associates (D&A) .

BBTF Official Hotel partners: the Apurva Kempinski Bali, Sol by Melia Benoa Bali, Grand Mirage Resort & Thalasso Bali, Infinity8 Bali, Bali Tropic Resort & Spa, Courtyard by Marriott Bali Nusa Dua Resort, Renaissance Bali Uluwatu Resort & Spa, Le Meridien Bali Jimbaran, The Ritz – Carlton Bali, The Laguna Resort & Spa Nusa Dua, Renaissance Bali Nusa Dua Resort, Vouk Hotel & Suites Nusa Dua.

Post tours to all buyers to various destinations supported by the Ministry of Tourism and Creative Economy, Buleleng Tourism Office, The Mentawai Islands Regency, West Sumatra Provincial Government, Plaga Eco Park, KBA Tur, D’Umah Bali, BSM Tour. And in addition to all our media partners such as TTG Asia,, Travelindex Media, Guo Ji Ri Bao, and all international, national and local media that support and strengthen the positioning of BBTF as Indonesia’s leading International Travel Fair.

For more information about BBTF 2023, please visit the website
Thank you and see you at BBTF 2024 – “Exploring & Experiencing the Sense of Indonesia’s Beauty”.

Announce the New Theme of BBTF 2024

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